Welcome back, podcast listeners. We're thrilled to dive into a new season of telecom tech talk.
First, you might have noticed that we look a little different than when we were last in your headphones. That's because we did a little old-fashioned rebranding while on summer break. What was once the WAN Manager Podcast is now TeleGeography Explains the Internet.
Here's a headline you might have caught recently.
Our research indicates that India’s used international bandwidth is expected to grow at a compounded annual rate of 38% between 2021 and 2028. This rate of growth implies international bandwidth demand will increase 10 times over this period.
To provide insight into how a complete SD-WAN overlay can impact total network spend, it’s useful to look at how various cost components apply to a specific network.
Looking at the total cost of the overlay and its impact on a network’s total cost of ownership (TCO) affords the most apples-to-apples comparison between service providers, particularly with a number of pricing models currently in the market.
To do this level of analysis, we created a hypothetical network based on our median WAN Cost Benchmark customer.
Unlike network services, SD-WAN is not a commodity, and pricing strategies are still in flux. But as the service matures, this is beginning to change.
Median price points have started to decline and the range in reported vendor prices has started to converge.
Let's unpack SD-WAN prices—starting with pricing models.
Anyone familiar with our Pricing Suite knows that São Paulo is Latin America’s de facto center for wholesale IP transit and transport, and reports the most competitive pricing in the region.
In other areas, we see that prices are falling as supply increases. Colombia is one example.
In our latest episode of the podcast, we dig into sourcing. Our listeners know that we often discuss the migration of large enterprises away from one or two global suppliers for a mostly MPLS network to a novel mix of transport types and suppliers. This is especially true due to changing trends in cloud migration, SD-WAN, and security.
Welcome back to the third installment of our mythbusting series, where we break down legends in telecom pricing and see if they hold water. (Don’t miss our investigations on tall tales in local access budgeting and MPLS/DIA pricing lore.)
Copyright © 2025 TeleGeography.
